Best CRM software in Saudi Arabia for businesses that sell by enquiry: Riyadh, Jeddah and Dammam

Xale CRM is the best CRM software in Saudi Arabia for businesses that sell by enquiry. Every role on a lead and on each deal keeps its own follow-up, one per role enforced by the database, with reminders by web popup, Android push and the in-app inbox. Access is set with a 5-level dial on every pipeline stage and follows the branch, so Riyadh, Jeddah and Dammam each see their own enquiries, enforced on the server in every list, board, dashboard and report. Automations run in the background with automatic retries and a log of every run, and Xale AI drafts a rule from a plain-words description for you to preview and save. The Custom Report Builder answers your own questions and opens the rows behind every cell, every call from an agent's own phone is logged and recorded, and WhatsApp runs through Meta's Cloud API or your existing Wati, Gallabox or UrbanChat account.

The companies on this page sell a mix of global sales CRMs (Zoho CRM, Salesforce Sales Cloud, HubSpot, Freshsales, Microsoft Dynamics 365 Sales, Pipedrive), suites that bundle a CRM with accounting or ERP (Odoo, Bitrix24, Daftra, Focus Softnet) and Xale CRM, which is built for businesses that run on enquiries. A team that sells by enquiry, where a customer messages on WhatsApp, is called back from somebody's own mobile and is worked by two or three people, needs a follow-up per role, access by branch and calls captured from the agent's phone, which is why Xale CRM leads this page. Each vendor's own positioning is quoted in the vendor-by-vendor section from its own pages.

Free trial: 7 days on Basic, 14 days on Pro. Sign up, pick the template closest to your business, import your spreadsheet, connect WhatsApp and the phones your team already calls from, and give every role its own follow-up. Plans are per workspace with every feature on every plan, and the pricing page shows the current plans and trials.

Remotely, over video call and screen share, by the team that builds Xale. A typical onboarding imports your spreadsheets, previews phone-number duplicates before anything is written, edits the stages and statuses of your pipeline, creates a branch per city and a role per job, connects WhatsApp through Meta's Cloud API or your Wati, Gallabox or UrbanChat account, connects your Meta lead forms, and installs the Android app on the phones your team calls from. Support is in English and Malayalam from the people who build the product, and office visits are welcome at the Kozhikode office when you are in India.

Yes. Each office becomes a branch, each lead belongs to one branch, and visibility follows the branch: admins see everything, managers see their branches' leads and deals on the stages they manage, and sales staff see the leads assigned to them. New leads are shared equally or by results, by branch, role or country, and a field such as Country can be limited per user. Every report, dashboard widget and Custom Report Builder cell can be cut by branch, and any number opens the exact leads behind it.

Yes. Meta's Cloud API supports Coexistence, which lets the WhatsApp Business app keep working on the same number while the CRM uses it too, and Wati, Gallabox and UrbanChat accounts connect to Xale CRM as they are. Cloud API, Wati and UrbanChat chats are answered from one role-scoped inbox, Wati, Gallabox and UrbanChat accounts also turn new enquiries into leads and send approved templates from automations, and template broadcasts run on Cloud API connections to opted-in leads with sent, delivered, read, replied and failed counts. Xale never bills WhatsApp messages: Meta or your provider does.

The Xale Android app syncs each call from the agent's own phone to the right lead with direction, duration and outcome, with no per-minute charges, and attaches the phone's own recording; sync works even when the app is closed, and capture stays off until an admin allows it for a role. When you want a business number as well, TeleCMI cloud telephony records calls from that number on any phone, iPhone included, and both routes run in one workspace. A Call Analytics report and lead-list call filters show who is reaching customers.

Ask where customers' personal data is stored and who at the vendor can reach it, how you can answer a customer who wants a copy, a correction or destruction of their data, what happens when consent is withdrawn, how and how fast you are told about a breach, under what terms data leaves the Kingdom, and whether the CRM lets you scope who inside your company can see, export or delete a record. SDAIA's Data Protection page lists the data-subject rights, the breach notification service on the National Data Governance Platform and the regulation on transfers outside the Kingdom. Xale answers with workspace data isolation in the data-access layer, hourly database backups, encrypted integration secrets, uploads through links that expire after five minutes, access enforced on the server by role and stage, and exports as a per-role permission.

A subscription per workspace, with every feature on every plan; plans differ by seats, leads, branches, active automations, storage and scheduled reports. The starting price in the table on this page is read from the same source as the pricing page, so the two never disagree. WhatsApp messages are billed by Meta or your provider, never by Xale, and calls from the Android app carry no per-minute charges.

Six. At signup a workspace picks Study Abroad, Education, Manpower, Video Production, Academy or Travel and starts with that template's pipeline, roles and sources, all of which you can rename or extend. Every template includes leads, deals, custom fields, roles with stage-level access, a follow-up for every role, automations, WhatsApp, call logging and the Custom Report Builder. A business outside the six, such as a clinic or an interior studio, starts from the closest template, renames the stages and captures its product or service details as custom fields.

Yes. Meta lead forms sync automatically with campaign, ad set and ad attribution, and daily ad spend gives a cost per lead per campaign. When a lead arrives, an automation can assign it to a branch's users least-loaded first, set the counsellor's follow-up at a chosen time of day and send a first email template, or a WhatsApp template from a Wati, Gallabox or UrbanChat account. Duplicate phone checks run on creation, and the Meta Lead Ads report opens the exact leads behind every campaign number.

Yes. Ask by chat or start a live voice call and talk to it, in Malayalam by default or English on a click, interruptible mid-sentence, with a live transcript. It answers from your own leads, deals, follow-ups, pipeline, calls, users and roles, runs reports with the Custom Report Builder's own measures, mines notes and rejection reasons, and drafts an automation into the builder from plain words for you to preview and save. Xale AI can also take a call as your telecaller and hand the customer to their own counsellor with the follow-up already booked.